Experience Freedom from Betty Wants In on Vimeo.

Our aim through this video is to showcase their work and open the doors for other athletes and filmmakers and provide opportunities for greater exposure. This is The INFINITY LIST Mission and we do it in eight adventure sports categories. It’s what we do.

InfinityList.com

The Experience Freedom Journey will take you through the world of skydiving and Base Jumping in some of the most amazing and scenic locations in the world.

The average price of a thirty-second ad in the Super Bowl crested $3,000,000 in 2011 and, judging by the interest from automakers like Chevrolet and Hyundai for this year’s big game, that figure is likely to continue increasing.

From 2007 through 2011, Nielsen data show that automotive advertising in the Super Bowl far surpassed spending from any other category, at $172.2 million. Overall spending was way up in 2011 compared to the previous year. Which automakers do you think will get the best return on their ambitious ads this year? Watch them all right here.

Acura

Audi

Cadillac

Chevrolet

Honda

Hyundai

Kia

Lexus

Suzuki

Toyota

Volkswagen

Returning Creator Muti Randolph’s installation Mirage inside the notorious Sahara Tent, Coachella’s infamous dance hall, will be programmed with a series of custom designs for both the stage and an installation located above the floor. Inspired by the look of his São Paulo club D-Edge, Randolph has composed generative visuals that will sync in time with the music and unfold over the course of the three-day event.

While we can’t show you his top-secret Coachella designs just yet, we’ve got the next best thing—an exclusive look at the intricacies of his Deep Screen installation, which we featured at our NYC and Beijing launch events in 2010.